Year: 2019

What is a qualified lead and how is it treated in your company? A rather simple question, but too often a gap between marketing and sales opens up. Especially if you want to work with account based marketing. Because then the classic MQL (Marketing Qualified Lead) does not go far enough – instead you should think in MQAs: Marketing Qualified Accounts. (mehr …)

More than 3.5 billion people worldwide use social media. It is estimated that 81% of small and medium-sized enterprises use one of the popular social media platforms (Brandwatch 2019). We want to help more people gain easy access to social media contributions from companies. For this purpose, an integration of the latest social media posts has been implemented on approx. (mehr …)

Many users on Companies and Markets are looking for wholesalers or manufacturers. Are you interested to be better found with your business online in Germany and internationally?

In this way we ensure maximum visibility for your company:

1. 1. Your company appears in search suggestions for defined keywords.
   2. Your company will be highlighted on search results pages for similar providers.

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The Data Scientists at Implisense are constantly working on preparing useful content on companies. The Plus version of Companies and Markets has been developed for users who need background information on a company. It requires free registration via Google and LinkedIn.

The benefits of your registration:

1. 1. Complete management – all board members,

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Sit back and relax as a result of automated marketing? Unfortunately, it’s not quite as beautiful as that – but still offers a number of practical advantages. Marketing automation is not the replacement of marketing processes or even employees by software, but a valuable way to increase efficiency and success in marketing. Because the automation of certain standard processes gives you more time for conceptual and strategic considerations. (mehr …)