From June 2016 to February 2018, we conducted the Customer Prediction Platform (CPP) research project. This strategically important project was co-financed by the European Regional Development Fund (ERDF) and the Investitionsbank Berlin Brandenburg (IBB). Now that the reporting and evaluation phase has been completed, we would like to present some highlights of this project below.
CPP is a middleware for assessing the customer potential of corporate customers. (mehr …)