You may have already noticed: Since the beginning of May, we have adjusted our filters and outputs in our products according to company size, turnover and number of employees. From seven different classes for turnover and seven different classes for the number of employees, we have now created four classes for company sizes based on the EU definition of SMEs. In concrete terms, this means that they are classified as follows:
|shortcut||name||number of employees||annual turnover|
|MICRO||micro companies||< 10||< 2 Mio. €|
|SMALL||small companies||10 – 49||2 – 10 Mio. €|
|MEDIUM||medium-sized companies||50 – 249||10 – 50 Mio. €|
|LARGE||large companies||> 250||> 50 Mio. €|
Most of our products have already been converted. You can see this, for example, in the modified filters in Implisense Pro or in the generated files for Implisense Leads and Implisense Qualify. For the Implisense API the updated documentation version 1.70 will be released soon, but the filters are already adapted.
We hope that we have standardized and simplified the segmentation in this dimension for you with these changes. If you have any questions or feedback, we look forward to hearing from you by e-mail at firstname.lastname@example.org or by using our contact form!