Registration provides staff numbers and complete management

The Data Scientists at Implisense are constantly working on preparing useful content on companies. The Plus version of Companies and Markets has been developed for users who need background information on a company. It requires free registration via Google and LinkedIn.

The benefits of your registration:

    1. Complete management – all board members, managing directors and authorised signatories
    2. Number of employees – the number of employees shown in the company’s annual financial statements.
    3. Complete technology profile – all technologies from the company website or from jobs.
    4. Company e-mail address – non-personal contact e-mail addresses from the company website

Plus version of Companies and Markets with free registration

In contrast to the general company profile, the Plus Profile contains more content intended for users who wish to obtain background information. This requires a free registration via Google or LinkedIn. Here you can register directly for a free Plus account.

Do you like the add-ons? Would you like more information? If so, please write an email to hello@implisense.com.

Technologies for more quality and quantity in sales

Some people claim that technology solves the problems you wouldn’t have without it. Without technology, it is almost impossible to make efficient sales today, say the others. However, digitization and automation can accelerate and improve the quality of many sales processes.

Quantitative sales optimization: Process more leads more efficiently

A constant issue in most sales departments is the question of how existing resources can be used even more efficiently and how as many leads as possible can be processed with as little time as possible. With the right technology, you can semi-automate many sales processes and save a considerable amount of time.

  1. More calls with sales dialers

    The sales dialer is an automatic dialling computer that shortens the idle time between multiple calls and thus ensures optimal time utilization in outbound marketing. Not only does it automatically start the next dialing process, but it also immediately provides the sales representative with the necessary customer record. Many power dialers dial more than one number at a time to further reduce waiting times. More advanced predictive dialers even learn from the customer’s telephony behavior – i.e. reachability times, time to answer the call, call duration – and optimize outgoing dialing attempts accordingly.

  2. Authenticity through sales videos

    The potential customer’s trust in the sales employee is in any case a decisive factor in whether a successful conclusion is reached or not. This can be achieved much better with the help of a face than with just a voice on the phone or even just a text mail. Emails that include a sales video are not only better clicked, they also have a higher conversion rate. Because being able to face your virtual counterpart creates commitment – especially if you personalize the videos.

  3. Reach customers with text messages

    Which of your sales e-mails recently had an opening rate of more than 90 percent? Text messages via SMS or common messaging services are almost always opened, usually within a few minutes. And they are positively perceived by customers – as long as they are concise and meaningful. A fast and effective communication channel with your leads, especially as reminders. However, you should make sure that you actually send them to the potential customer’s service phone. Many decision makers consider business text messages annoying on private devices.

Qualitative sales optimization: Win the customer’s loyalty

For many reasons, when a customer is on board, it is worth investing in the customer’s loyalty. On the one hand, you want him to stay with you for a long time and be open to cross-selling and up-selling options. On the other hand, he can also become interesting for you as a multiplier who opens the way into his network. Technology-supported processes can also help here.

  1. CRM as a lexicon about your customers

    A strong CRM system as the collective brain of your sales team is almost essential if you want to build sustainable relationships with your customers. This is where all the information about your contacts comes together to form a clear overview – immediately accessible when the customer calls. This tool is particularly powerful if you have it filled with comprehensive data without having to collect it yourself. Has your customer just opened a new location? Is he looking for personnel in a specific area? With the Implisense API, your CRM system is constantly updated with the latest customer data. A valuable information advantage for the development of a loyal customer service provider relationship.

  2. Knowing what customers really want

    Now, more than ever, technology gives you the ability to gain insight into the behavior of your customers before and after talking to your sales representative – and draw valuable conclusions. Evaluate, for example, how long visitors to your website deal with which content. Track the opening rates of your e-mails and find out how many people in the company have viewed a document. This will give you insight into what your customers are really interested in, their level of interest and on which leads you should use how many resources.

  3. Algorithms are the best investigators

    At first glance, when we talk about increasing sales efficiency, it seems to run counter to the desire to be a well-informed salesperson who knows his customers’ needs well. Because intensive research costs a lot of time. But technology can also help here. Because practical text mining algorithms can research many times faster, more specifically and more effectively than your sales team. And prepare the data into easily usable appetizers. On the Companies and Markets platform, for example, you can display clearly arranged background information on around two million companies with just one click. In which countries has the company recently become more active? Which technologies does it rely on? And which target groups does it address? In less than five minutes you have gained in-depth information – thanks to the preliminary work of algorithms. And you can do it for free.

Not every technology is like the holy grail that makes your sales team a high flyer. But if you cleverly integrate the new opportunities into your sales processes, you can achieve both: more quantity in exploiting your leads and more quality in building sustainable customer relationships.

How to use the technology profile on Companies and Markets for your success

Only a few weeks ago we presented the free public profiles on the platform Companies and Markets: clear and informative company dossiers at a click – including simple graphical presentations. Part of this free offer are also the technology profiles available for many companies. These illustrate how often certain technologies are mentioned in connection with a company. For this purpose, an algorithm evaluates countless online sources – including, for example, concrete job advertisements – and weights them based on the frequency with which the various technologies can be assigned to the respective company.

technology profile Companies and Markets

With a little industry knowledge, these data can be used to draw excellent conclusions about the technological status of the company concerned, its development and future viability. Which topics that will have a decisive influence on the future of the respective industry already play an important role for this company? How much attention does this topic receive compared to other companies? And how does this change over time? If you evaluate the daily updated data with a trace of creativity, you can gain amazing insights into the structure of your customers or competitors. A few examples:

Identify sales opportunities

technology profile Zalando
technology profile Zalando

Companies and Markets technology profile helps you identify opportunities for your sales. For example, if your company offers innovative software, it is very valuable to know which systems are currently in use with a potential customer. If, for example, your solution has a convenient interface to software that is used throughout the company, you will immediately have an excellent sales argument. However, if you are able to observe the daily updated data over time and discover that a competitor seems to have convinced this customer straight away, you better concentrate your resources on more promising leads. But even for a machine builder, it can be a valuable piece of information that a certain production company seems to be modernizing its production. In short: With the technology profile you get comprehensive insights at a glance, which at best could have been obtained from a human discussion partner on the customer side after many detailed discussions.

Assess business risks

It is probably not worth it for you to rely on a customer or supplier who misses the essential trends in his industry. One way to anticipate this is to use the technology profile of Companies and Markets to see how future-proof your potential business partners are. Especially in the case of medium-sized companies, about which comparatively little is publicly published, you will quickly receive a lot of enlightening data. A bank’s corporate client advisor, for example, uses this information to support a planned investment. Or the buyer of a manufacturer who has to choose between different suppliers. Reduce the risk of default by working with promising business partners.

Rate competitors

Example of technology profile
Technology profile Heidelberger Druckmaschinen AG

The better you know your competitors, the better you can sharpen your own profile. Keep an eye on developments at other companies in your industry and draw the necessary conclusions for your own strategic orientation. What trends does the technological pioneer in your industry focus on? What does the market leader react to more slowly than you? And with what technological visions do your competitors advertise for highly competitive specialists? You can find the answer in the technology profile on Companies and Markets. If you evaluate the data under the right premises.

Exploring job perspectives

Talking about skilled workers: Not only for companies, but also for skilled workers willing to change jobs or career starters, the free technology profiles provide useful insights. Of course, they are also interested in an employer who works with state-of-the-art technologies. Potential employees in technology-related jobs in particular are able to see from this the significance that technology has for the potential employer. An interesting decision-making aid in the career market.

Companies and Markets offers a lot of data for a fast but meaningful preparation of conversations. The technology profiles are among the most powerful tools on the platform – and can even be called up free of charge. Those who want to delve deeper into the research of the respective sources from which the data originates can do so with an optional premium account. Use the power of the technology profiles for your success now!

Here you can find an exemplary technology profile on companies-and-markets.com.